5 Conversion Rate Optimization tips for Quick-wins
Conversion rate optimization has been a buzzword in the internet marketing industry for the last couple of years. But what is conversion rate optimization exactly? It’s the process of improving your website’s performance by increasing the percentage of visitors that take a desired action on your site, such as purchasing a product or signing up for a newsletter. As you can see, it’s an essential step for any business with an online presence. However, CRO isn’t necessarily something you can do once and then reap the rewards forever. Instead, it’s an ongoing process that involves consistent testing and tweaking of various components on your site with the goal of improving user experience and increasing conversions.